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Satori

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Satori

Our case studies

A portfolio of client work that we’re proud to have delivered.

Informing the product road map for a Top 10 Tech giant
INSIGHTS

Informing the product road map for a Top 10 Tech giant

A leading global tech company wanted to understand the perception of products in the generative AI space—both image and text generation. They needed a comparison of their platform with five competitors, focusing on which aspects of the user experience triggered peak and pit emotional moments.

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Understanding real emotions around anti-aging
INSIGHTS

Understanding real emotions around anti-aging

One of the world’s leading beauty conglomerates sought to radically update their understanding of the anti-aging themes, opinions and pain points of female consumers.

Finding what matters in productivity apps
INSIGHTS

Finding what matters in productivity apps

A top-10 global tech company wanted to detect peak emotional moments in the user experience of productivity apps. They sought to understand the factors that caused these memorable moments in competitor apps and how they could replicate it themselves.

Revolutionizing Respondent Management
SOFTWARE

Revolutionizing Respondent Management

WhyQ's researchers were managing thousands of respondent profiles spread across 15 years of Google Sheets. Finding the right participants for each project meant manually searching through countless files, causing delays and potentially missing ideal candidates.

Discovering hidden mindfulness communities
INSIGHTS

Discovering hidden mindfulness communities

Our client, in spirituality, sought to gain deeper insights into the audience within the Mindfulness space. They wanted to understand not only who these individuals are but also what other interests they have and what truly matters to them in life.